Nonthaburi Director General of the Department of Business Development Reveals that the film production market has truly recovered from Covid. Total revenue in 3 years has increased to more than 33 billion, keeping an eye on Y series’ boom. Create many new businesses Ready to help raise the Thai film industry to be a soft power, pushing it from local to global.
Mrs. Oramon Sapthaweetham Director General of the Department of Business Development The Ministry of Commerce said The Department has analyzed the movie production business, which has become a rising star in the first 4 months of 2024. The registered capital soared by more than 146.44% compared to the same period in 2023, along with the rate of new registrations in 2023, outpacing the previous year. Both the number and registered capital have increased by 20% and the income in 2022 is clearly seen at more than 12,895.15 million baht. Considering the past 3 years (2020-2022), the total income is 33,009.84 million baht. Keep an eye on the Y series, help
ing to turn the Thai film industry into an opportunity for Entertainment business Present content that meets the needs of consumers Reinforcing freedom and respect for gender diversity in Thailand. The Y series is content with high potential and can be marketed abroad. It also creates business opportunities for other types of businesses. Both the tourism business Performance venue business, advertising business. The Y Series is also a business group that the Ministry of Commerce provides good support to help match businesses. and connecting Thai products to permeate the Y series until it becomes a soft power of Thailand and the world.
However, Mr. Phumtham Wechayachai, Deputy Prime Minister and Minister of Commerce Has promoted the business of the Y series production group. Including the Thai movie industry to have convenience in conducting business matching business. Offering series to international markets Along with linking Thai community products and services to appear in the content of the series in ord
er to disseminate Thai wisdom to become popular or soft power to both Thai and foreign fans. The Department of Business Development has community entrepreneurs under the promotion of the department. Has produced products that have standards that meet the needs of the new generation Especially the group of consumers of the Y series, such as Alua Thai desserts, aromatic herbs. herbal massage oil Crispy Tiger Nuts and local liquor This is a product that is ready to be a soft power of Thailand. The Department has collaborated with the producer group of the Y series to help promote community products through scripts or movies to be known and create sales for Thai community products further. Therefore, the Y series is not just a movie production business. But it will also be an important tool that will ripple the Thai economy throughout the world
Source: Thai News Agency