Bangkok: UOB Thailand organized the '2026 UOB Heartbeat Run,' attracting over 2,700 participants to raise funds for education through its UOB My Digital Space (UOB MDS) project. This annual event, which promotes well-being and social responsibility, saw participation from UOB executives, employees, their families, customers, and business partners, as part of UOB Group's global social volunteer activities held in 18 countries. According to Thai News Agency, the UOB My Digital Space (UOB MDS) project, in collaboration with the Yuwaphat Foundation's 100 Power of Education project, addresses educational inequality by providing technology and digital learning resources to remote schools in Thailand. Currently, the initiative supports 10 schools and benefits over 5,500 students by equipping them with essential digital skills and learning tools. Mr. Richard Maloney, Managing Director of UOB Thailand, emphasized the significance of the event, stating that the Heartbeat Run exemplifies unity among UOB's stakeholders to positively impact society by supporting children's education and reducing the digital divide. He highlighted the potential for technology to enhance teaching and learning, ensuring that children, regardless of their location, have the opportunity to reach their full potential. The 2026 UOB Heartbeat Run, scheduled for August 16, 2026, at Supachalasai Stadium, will feature 2.8km and 5.3km distances, a fancy dress competition, and activities for all ages. The funds raised will be announced post-event, with the aim of further expanding educational support through the UOB MDS project. Thus far, the project has significantly improved educational access for students in remote areas. Additionally, the event is committed to sustainability, utilizing recycled materials such as 100% recycled plastic water bottles and wooden medals that double as bottle openers. Recycling bins and waste sorting points will be available to minimize environmental impact, and any surplus food will be donated to the nearby community, w ith all media and equipment designed for recyclability and reusability.
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